The why
of this survey
and how it was thought through.
The arrival of artificial intelligence in everyday life is the largest cognitive habit shift of our generation. And it is happening without us pausing to record it calmly.
What we are studying
We are interested in what has changed in how we think, write, decide and relate to one another since tools like ChatGPT, Claude, Gemini, Copilot and many others became part of daily life. This is not a product evaluation. It is a survey of human behaviour, drawn from those who use these tools at work and at home.
How it was designed
The instrument rests on validated scales and recent literature on cognition, attention, anxiety and technology. It draws on the work of researchers such as Evan Risko and Sam Gilbert (cognitive offloading), Cal Newport and Johann Hari (attention), Christina Maslach (burnout), Edward Deci and Richard Ryan (self-determination), Andrew Przybylski (FOMO), Ethan Mollick and Erik Brynjolfsson (real-world AI use at work), and Sherry Turkle (relating to machines).
What it will yield
The synthesis of results will be published in aggregate form, identifying no one. Some qualitative answers may be cited, but only with the level of identification each person authorises (anonymous, first name, or full name). The final questions allow you to choose this regime.
Time, anonymity, withdrawal
The questionnaire has 80 direct-answer questions and 8 open-ended ones. It takes about 20 minutes. Answers are saved automatically as you respond. You may pause and resume on the same device. You may request removal of your data at any time, by writing to hello@nowwethink.com.
Who is behind this
The study is conducted by Pedro Seabra, independent researcher, as part of an investigation on everyday life and technology. It has no commercial sponsorship and no ties to any AI tool maker.